Fundamentals of Marketing

by Dr. Vikram Parekh | 15-May-2026

(0)

This book covers the updated syllabus of Fundamentals of Marketing prescribed by University of Mumbai for its two years full time post graduate program Masters of Management Studies (MMS). This book covers all the topics with application perspecti...

Quantity:

Dr. Vikram Parekh

Books

Followers

Following

stories

Original
Books

Fastest
Delivery

7-day
Replacement

Book Details

Language : English
Pages : 199
ISBN : 9789375422518
Genre: ACADEMIC
Size : 8" x 11"
Binding Type : PAPERBACK
Age Group: + Years
Paper Type : WHITE PAPER
Interior : BLACK & WHITE
Cover : MATTE FINISH
Book Type : HARDBOUND
Tags : Dr. Vikram Parekh,Fundamentals of Marketing,Marketing,Consumer,Branding,Marketing Mix,4Ps,Customer.
Best Sellers Rank :
#2077 in Academics
#13043 in Global