Tirumala is a well known religious centre in India, or possibly in the world. It is also busiest religious centre round the year. Lord Venkateswara is most visited temple in the world. On an average 70,000 devotees everyday, with figure reaching 4...

Tirumala is a well known religious centre in India, or possibly in the world. It is also busiest religious centre round the year. Lord Venkateswara is most visited temple in the world. On an average 70,000 devotees everyday, with figure reaching 4.5 lakhs during the Annual Brahmotsavams. It is the holy pilgrimage centre in India. The book is designed to make an attempt at the micro-level to understand and critically examine the various features relating to pilgrimage tourism in Tirumala and Tiruapati. The study covers the history of Tirumala Temple, Organization of TTD, amenities that are being provided to the pilgrims by the TTD, the development that takes place to cater to the needs of pilgrims, the importance of the temple in the world. The investments and utilization of TTD funds for the benefit of pilgrims have been reviewed analytically. The Present investigation depends upon both primary and secondary data colleted from the various sources. To proceed with the collection of primary data, a preliminary survey was conducted at Tirumala to have a general idea about pilgrimage tourism in Tirumala. Based on this primary survey interview schedule were constructed. After testing the schedule in the field, some questions are found inadequate. Therefore, several questions were modified, a few questions were added and some questions were deleted in the schedule, thus finalized and found appropriate for obtaining information on various aspects of the study.