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How To Build Your Personal Brand: A Self-Published Author’s Guide.

Taking the self-publishing route is a very satisfying way of entering the world of authorship. While there’s an element of reassurance to having your work accepted by a major publisher, that process strips you of some control over the final product. If you want to keep that control, steer in your preferred creative direction, and reap all the rewards, the DIY approach is right for you.